Voice of Zhejiang Radio and Television City 107 private cars to all-round, three-dimensional coverage based in Zhejiang, the province more than 50 radio stations and another large private car 107 broadcast hours of programming. According to statistics, 107 private cars listening rate in Wenzhou, Shaoxing, Jinhua, Yiwu, Hangzhou, Taizhou and other places in other provincial stations. Sound City in a relaxed and humorous style, private car owners to provide a full range of caring services as an effective channel concept fashion content; private car owners to young urban core of mainstream audiences as listeners positioning; all private cars to make a fuss about the program content . Strengthen local information to provide personalized service, highlighting the public welfare demands, rich urban atmosphere, to create a happy atmosphere; the same time with humor, the vitality of fashion style positioning is most welcome.